Throughout my career, I’ve had the privilege of working with editors and reporters across all major platforms. I’ve developed long-lasting relationships with local, national and trade media journalists, bloggers and freelancers to communicate important messages for inclusion in trend pieces, feature stories and other favorable brand coverage. Below are a selection of earned media hits I’ve secured over the years.
*Additional samples are available upon request
REAL SIMPLE editor in chief, Lauren Iannotti, on The Drew Barrymore Show
Verywell Health chief medical officer, Dr. Jessica Shepherd, on CBS News Live
Verywell Health chief medical officer, Dr. Jessica Shepherd, on TODAY Show
PARENTS executive editor, Kaity Velez, on TODAY Show revealing Best Toys Awards
REAL SIMPLE editor in chief, Lauren Iannotti, on CBS Mornings
Verywell Health chief medical officer, Dr. Jessica Shepherd, on Axios
PARENTS general manager, Kristen Altmeyer, on Good Morning America
PARENTS editor in chief, Grace Bastidas, on The TODAY Show
Verywell Health chief medical officer, Dr. Jessica Shepherd, on GMA
REAL SIMPLE Home on Time Out NY
Michelle Obama PARENTS interview covered on The Hill
PARENTS editor in chief, Grace Bastidas, on Live with Kelly & Mark
Verywell Health/Health's SVP, Sara Michael, and business video strategy feature interview in MM+M
Skin Cancer Foundation celebrity spokesperson Ariana Madix on E! Daily Pop
KeKe Palmer PARENTS interview covered on Business Insider
Bulldog Skincare Collection and MLB partnership featured in WWD
Skin Cancer Foundation president, Deborah Sarnoff, MD featured in NewBeauty
Destination: Healthy Skin Program featured in Health Magazine
Skin Cancer Foundation spokesperson, Kim Nichols, MD, featured in Parents Magazine
Destination: Healthy Skin Program featured on PIX11 Morning News New York
Penhaligon's Rockefeller Center Store featured on Dujour
Penhaligon's featured in O, The Oprah Magazine
Susanne Kaufmann featured in Wall Street Journal Magazine
Destination: Healthy Skin Program featured in Metro New York
Links to an additional selection of broadcast and online clips can be found here:
REAL SIMPLE editor in chief, Lauren Iannotti, interviewed on The Washington Post
Skin Cancer Foundation spokesperson, Lisa Chipps, MD featured on LATimes.com
REAL SIMPLE Home featured on Business of Home
REAL SIMPLE x At Home collection on Retail Dive
PARENTS editor in chief, Grace Bastidas, interview in The New York Times
Verywell Mind Cost of Therapy Survey featured in The New York Times and WSJ, and Mental Health Days survey featured on CNBC